SADDLE-STITCH
When the pages of a printed document e.g. leaflet, are bound together using metal staples.

SCANNER
The equipment which converts colour transparencies or hard copy colour artwork into images on a Mac or PC.

SCANS
The name given to colour transparencies or colour artwork which have been converted to images on an Mac or PC.

SEARCH ENGINE
Web sites which certain powerful search facilities which let users find other pages on a specific subject.

SEALER
This is an alternative name for a coater.

SEALER COATING
A coating applied to printed matter which is quick drying and protects literature from ink smudging and finger marking and gives a neutral finish. Please refer to coating to see the difference between varnishes and coatings.

SEALER VARNISH
A varnish applied to printed matter to protect against finger marking and gives a neutral finish. Please refer to coating to see the difference between varnishes and coatings.

SELF-COVER
The paper used inside a booklet is the same as that used for the cover.

SET OFF
During the printing process, this is the unintentional transfer of wet ink to another sheet.

SHAREWARE
Shareware refers to software that is distributed free on a trial basis with the understanding that the user will probably pay for it later. Some software developers offer a shareware version of their program with a built-in expiration date (after 30 days, the user can no longer get access to the program). Other shareware (sometimes called liteware) is offered with certain capabilities disabled.

SHEET FED PRESS
Printing presses which are fed by separate sheets of paper. As opposed to paper on a roll. They are suitable for all types of commercial printing, particularly high quality work.

SHOW THROUGH
The degree to which printing is visible through paper.

SHRINK WRAPPING
Method of packing printed products etc, by surrounding them by plastic, then shrinking by heat.

SILK COATING
A coating applied to printed matter which is quick drying and protects literature from ink smudging and finger marking and gives a silk finish. Please refer to coating to see the difference between varnishes and coatings.

SILK VARNISH
A varnish applied to printed literature to protect against finger marking and smudging and gives a silk finish. Please refer to coating to see the difference between varnishes and coatings.

SIMPLEX
Printing on one side of a sheet of paper. Term usually applied to digital printing presses.

SMS
Short message service. Standard for sending text messages from mobile phones.

SMTP
Simple Mail Transfer Protocol. A common protocol for sending e-mail across the Internet.

SOLID COLOUR
An even colour which is not shaded. Areas on a page with solid colours are known as solids.

SPECIAL COLOUR
A colour which cannot be made up of the four component colours via CMYK. They are listed in a pantone colour swatch book. For example, if a corporate logo contains a special blue & is included in a brochure with photographs and text; this is termed a five colour job. (CMYK (pictures+text) + special blue = 5 colours)

SPREAD
Two or more adjoining pages that would appear in view on a sheet.

SPOT COLOUR
Same as special colour.

STOCK
Paper or card to be printed on

STREAMING MEDIA
Streaming Media is streaming video with sound. The best thing about streaming media is that a web user does not have to wait to download a large file before seeing the video or hearing the sound. Instead, the media is sent in a continuous stream and is played as it arrives. The user needs a player, which is a special program that uncompresses and sends video data to the display auto data to speakers. One of the most popular is RealNetworks' Realplayer.

 

Content taken from communiqueadvertising.co.uk